According to information from Fortune, the global dental market reached a size of $35.4 billion in 2023, and is expected to continue growing from $38.95 billion in 2024 to $95.37 billion by 2032, with a compound annual growth rate (CAGR) of 11.8%. This market encompasses instruments and consumables used for the diagnosis, prevention, and treatment of various oral diseases, including periodontal disease, gingivitis, malocclusion, and caries. The diverse range of products on the market includes prosthetics, implants, endodontic supplies, periodontal treatment products, and teeth whitening products. Notably, endodontic and periodontal treatment products have gained widespread popularity in recent years due to their nearly painless procedures and relatively economical costs, significantly boosting market acceptance.

The growth of the global dental market is primarily driven by the rising incidence of periodontal disease, caries, and malocclusion. The increasing prevalence of these oral health issues directly stimulates the demand for related treatment products and facilitates market expansion. Additionally, the growing demand for aesthetic dentistry and the continuous introduction of new products by major companies are expected to further support the market’s growth during the forecast period.

For example, a report from the U.S. National Center for Biotechnology Information (NCBI) in January 2023 highlighted that the prevalence of chronic periodontal disease among the global adult population ranges from 5.0% to 15.0%, underscoring the commonality of such diseases. Furthermore, in October 2023, ZimVie Inc. announced the launch of the Azure Multi-Platform Product Solution, a comprehensive series of restorative components designed to efficiently meet market needs, further expanding the product line.

However, the COVID-19 pandemic had a negative impact on the global dental market, as decreased patient visits led to reduced demand for dental products. Major market players experienced significant revenue declines during the pandemic. For instance, Dentsply Sirona’s revenue in 2020 was $3.342 billion, a 17.1% decrease compared to 2019. Nonetheless, as governments gradually eased restrictions, the market began to recover in 2021 and 2022, particularly in the U.S., where the rebound in patient visits led to increased demand for various dental products, showing a strong rebound trend.

Dental Equipment Market Trends

The growing popularity of clear aligner technology is becoming a significant driver of growth in the dental market. Compared to traditional metal braces, clear aligners offer several advantages in treating malocclusion, including reduced irritation to the gums and cheeks, fewer visits to the dentist, customization according to patient needs, and ease of removal. These benefits have significantly increased the acceptance of clear aligners in malocclusion correction treatments, driving major market players to boost the production of transparent aligners.

For example, Align Technology, Inc. reported a 54.8% increase in the global sales of clear aligners in 2021 compared to 2020, reflecting the strong market demand for clear aligner solutions. Additionally, in August 2020, Straumann Group’s subsidiary ClearCorrect LLC announced a 30% increase in its orthodontic aligner production capacity, further demonstrating the industry’s optimistic outlook and active positioning in the clear aligner market.

As consumers increasingly prioritize aesthetics and comfort, the demand for clear aligners continues to rise. Investments and capacity optimizations by major market players are expected to sustain strong demand for clear aligner products during the forecast period. This trend reflects advancements in dental technology and the growing importance of personalized healthcare and aesthetics. Clear aligners highlight these developments in the dental market. They drive industry innovation and offer patients diverse, personalized treatment options, significantly contributing to market growth and development.

Dental Equipment Market by Region

North America:

The widespread adoption of products and the presence of numerous established companies are expected to drive significant market growth in North America.Major market players continue to introduce new products, further driving regional market growth. North America’s market growth is expected to accelerate as the number of periodontal disease patients increases and patient visits rise. Additionally, growing oral health expenditures in the U.S. are anticipated to further boost market development. Health Affairs projects that U.S. spending on oral care will rise from $142.4 billion in 2020 to over $203 billion by 2027.

Europe:

In 2023, Europe held a significant market share and is expected to sustain substantial growth in the coming years. This growth will stem from the increasing number of adolescents and adults undergoing orthodontic treatments, the rising popularity of other oral procedures, and growing expenditures on oral care services. For example, a survey in January 2023 by the British Dental Journal showed that the “Zoom Effect” (the increased attention to appearance due to the popularity of remote video conferencing) led to higher demand for orthodontic treatments in Europe.

Asia-Pacific:

From 2024 to 2032, the Asia-Pacific region is expected to grow at the fastest rate. Major companies will drive this rapid growth by increasing their investment in the region and responding to the rising demand for implants and orthodontic products in the Chinese market. Heightened public awareness of oral health also contributes to this growth. In March 2023, the World Health Organization urged Southeast Asian countries to accelerate the implementation of the “2022-2030 Oral Health Action Plan.” The goal is to achieve universal oral health coverage by 2030. This aims to ensure the highest oral health status for everyone in the region.

Latin America and the Middle East & Africa:

Significant growth is expected in Latin America and the Middle East & Africa. This is due to high rates of edentulism, increased healthcare investments, and the introduction of advanced products. Strategic partnerships by key companies in these regions also contribute to this growth. For example, WHO data from March 2023 shows that about 44% of Africa’s population suffers from oral diseases. The number of cases, including gingivitis, caries, and tooth loss, has increased by over 257 million in the past thirty years.

Dental Equipment Market Competition Landscape

In the global dental market, several leading companies are driving industry development. These companies include Dentsply Sirona under Danaher, Align Technology, Inc., Institut Straumann AG from Switzerland, Envista Holdings Corporation, and Henry Schein, Inc. They have extensive product lines and strong global influence. These key players continuously expand their product portfolios. They also promote high-tech solutions. This broadens their market reach and reinforces their leadership positions.

For example, in December 2023, Dentsply Sirona launched OsSiX Agile, an innovative membrane using GLYMATRIX technology designed to address challenges in bone and soft tissue regeneration. This innovation not only enriches the company’s product line but also expands market reach. Similarly, Align Technology, Inc. announced in December 2023 that its Invisalign Palatal Expander System received an updated medical device license from Health Canada, extending its use to children, adolescents, and adults, thereby aiding its deeper entry into the Canadian market.

Additionally, other significant players include 3M, Zimmer Biomet, VATECH, Shofu Inc., Argen Corporation, YENADENT, Coltene, and BIOLASE, Inc. They actively engage in global markets through partnerships and collaborative innovations. They also pursue acquisitions and new product launches. These companies focus on tapping into unsaturated markets. Their efforts enhance their market positions. This drives competition and growth in the global dental market.

Recent Key Developments in the Dental Equipment Industry

In recent years, the dental industry has witnessed significant developments that not only drive technological innovation, but also enhance global access to oral health services and improve quality. Here are a few key industry updates:

• In January 2024, Dentsply Sirona formed a four-year partnership with the International Association for Disability and Oral Health (iADH). The goal is to provide more oral care opportunities for people with disabilities. This partnership highlights Dentsply Sirona’s commitment to social responsibility. It also reflects the industry’s trend toward inclusivity.
• In January 2024, Align Technology, Inc. launched the iTero Lumina intraoral scanner. The new scanner features a handpiece that is 50% smaller and 45% lighter than its predecessor. It has a scanning field three times wider. These improvements greatly enhance scanning speed, visualization, accuracy, and patient comfort. This launch marks another leap in oral digital technology.
• In April 2023, Henry Schein, Inc. acquired a majority stake in Biotech Dental S.A.S. This acquisition enriched its digital dental solutions portfolio. It included a comprehensive integrated planning and diagnostic software system. This move further solidified Henry Schein’s leadership in the digital dental field.
• In March 2023, Institut Straumann AG launched new software for its Virtuo Vivo intraoral scanner. The software aims to improve the accuracy and efficiency of digital impressions. It also provides clinicians with a more efficient digital workflow.
• In August 2022, Envista Holdings Corporation announced an expanded commercial partnership with DSO dentalcorp Holdings Ltd. This partnership increases accessibility to dental implants in the Canadian market. Dentalcorp’s extensive service network supports this expansion. The collaboration highlights the positive impact of inter-company partnerships on broadening access to high-quality oral healthcare services.
• In January 2021, Henry Schein introduced the Reveal clear aligners. These aligners target individuals who seek aesthetic improvement.They address both patient comfort and aesthetic needs. This launch further expands the cosmetic dentistry market. It also meets the demand for personalized oral aesthetic solutions.

As competition in dental medical device technology intensifies, patent matters have become an essential part of business strategy. Proper patent management not only protects a company’s innovations but also provides legal support in market competition.

Patent Management Strategies

• Companies should focus on patent application and protection. During the R&D process, promptly patent any new technological breakthroughs or innovations to ensure legal protection. Companies also need to regularly maintain and manage existing patents to ensure their validity and stability.